Date/Time
Date(s) - 16/01/2013
1:00 pm - 5:00 pm
Location
SHSC Conference & Training Centre, Edinburgh
This CEO Master Class will be run by Chris Lamaison of Cambridge Resolution, and is for startup/early stage technology company founders and executives. It will help attendees understand why people buy, and how to collect market data quickly.
Chris Lamaison will begin this interactive session exploring ways to gather reliable intelligence quickly and effectively from various sources and future customers.
The methods discussed will both reduce your time and increase the value of your research. The techniques will help you really understand your customers’ needs, enabling you to develop your innovation into a successful commercial product.
Spaces are limited to promote the interactive nature of this event.
Please contact the organizer, Danny Helson, if you would like to attend. danny@informatics-ventures.com
The event will start with a sandwich buffet lunch at 1.00 pm to allow attendees to network, with the Master Class presentation and discussion commencing by 2pm, and running through to around 5pm.
Please advise the organiser directly of any special dietary requirements you may have.
About our speaker
Chris Lamaison started in market research for BOC and has 30 years of marketing technology products for Edwards High Vacuum, Hughes Aircraft Company and Graseby Dynamics (now part of Smiths Industries Detection Systems) primarily in Europe, USA, Middle East and Africa. He has experience in identifying new opportunities, securing business through collaborative partnerships and establishing agency networks worldwide. Chris started Cambridge Resolution in 1998 to help technical and medical device companies collect more relevant marketing intelligence – and some new customers at the same time.
